Linking social platform sites to Google Analytics and Google Search Console involves a few steps to track and analyze data effectively.

Good Morning Friends,

Subject: Digital Marketing.

Topic - "Linking social platform sites to Google Analytics and Google Search Console involves a few steps to track and analyze data effectively".

Linking Social Platforms to Google Analytics:

1.     Access Google Analytics: 

        Sign in to your Google Analytics account.


2.     Navigate to Admin Settings: 

        Click on the Admin tab at the bottom left.


3.     Select Property Settings: 

        Under the Property column, select the property you want to link social platforms     to.


4.     Choose Social Links: 

         In the Property column, click on "Social Settings" under the Property Settings         section.


5.     Add Social Platforms: 

     Click on the "Add Social Network" button and enter the details of the social         platform you want to link (e.g., Facebook, Twitter, LinkedIn).


6.     Enter Social Platform Details: 

        Provide the social platform name and the associated account or profile URL.


7.     Save Changes: 

        Click on the "Create" or "Save" button to add the social platform to your Google     Analytics property.

Linking Social Platforms to Google Search Console:

1.     Access Google Search Console: 

        Log in to your Google Search Console account.


2.     Select Your Property: 

        Choose the property (website) you want to link social platforms to.


3.     Navigate to Links: 

        In the left-hand menu, click on "Links."


4.     Click on "Manage Links": 

        Under the Links section, select "Manage Links."


5.     Add Social Links: 

        Click on the "Add External Links" button.


6.    Enter Social Platform Details: 

       Provide the details of the social platform you want to link, including the URL of       the social profile or page.


7.    Save Changes: 

        Once the details are entered, click on "Save" or "Add" to link the social platform     to your Google Search Console property.

Linking your social platforms to Google Analytics and Google Search Console allows you to track and analyze social traffic data, understand user behavior, and gain insights into how social media impacts your website's performance in search results.

#aadishaktidigitalmarketing

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